About Us
Why We Exist
BEISAR is a sexual wellness brand specializing in premium anal toys, sex toys, prostate massagers, and anal plugs. Founded in 2020, we create body-safe products made from medical-grade silicone. We are dedicated to helping every user achieve the super orgasm.
BEISAR began in the summer of 2020, centering on the LGBTQ+ community to craft high-performance intimate toys. We believe sexual pleasure is inseparable from bodily autonomy—the freedom to explore, define, and embrace your body on your own terms.
In a world where LGBTQ+ identities are often objectified and misunderstood, BEISAR offers both the Super-O product line and Super-T, a community space—a third place for connection and conversation, and anal tools for pleasure and discovery.
At its core, BEISAR holds that true pleasure arises from being authentically you—an intimate act of self-knowing. By moving beyond external pressures and shame, we strive to support LGBTQ+ individuals in moving from anxiety and uncertainty toward a personal, fluid, and self-defined sense of truth.
BEISAR is not just about toys. It’s about what becomes possible when pleasure, identity, and community come together.
The Future We Are Building
BEISAR strives to be a global pioneer in exploring pleasure and self-identity for the LGBTQ+ community. We are creating a cultural space where thoughtfully designed anal toys, community-driven experiences, and positive sex education converge—empowering individuals to define themselves freely in an environment of safety, confidence, and joy.
We are building a future that normalizes bodily pleasure, one that respects and celebrates the freedom to feel.
Expert Sparks
Why choose the BEISAR
An LGBTQ-owned brand specializing in anal toys
Super-O Quality
Crafted from premium, 100% body-safe medical-grade materials for satisfaction and durability in every use. Each BEISAR product packs the power to deliver mind - blowing super orgasms.
Super-T Community
We're dedicated to empowering the LGBTQ+ community to explore and embrace their authentic selves. We're not just a anal toys brand but a passionate community hub for learning, sharing, and growing together.
LGBTQ Empowerment
We believe anal orgasms should be fun, empowering, and 100% shame - free. We all deserve to enjoy pleasurable climactic moments and glow in millions of Super-Os flow!
Action Center
LGBTQ+ Culture: Pride, Power & Progress
Drag Culture and Cabaret Performances
Originating in European theater, drag culture saw a revival in the 1950s at Parisian cabarets like the Carrousel de Paris. Pioneers such as Coccinelle and Bambi, who were transgender, played a key role in its development. Later, it evolved into modern drag performance in the United States. Today, there are over ten million drag enthusiasts worldwide, and the American show "RuPaul's Drag Race" has been viewed by hundreds of millions of people.
BDSM and Leather Culture
Underground communities in post-WWII San Francisco and Chicago intertwined with the LGBTQ+ rights movement. In 1989, Tony DeBlase designed the Leather Pride Flag (black and blue stripes). This culture explores gender and power dynamics through role - play (like domination/submission), featuring leather gear, chain accessories, and annual "Mr. Leather" competitions.
Stonewall Rebellion in New York City
In the early morning hours of June 28, 1969, LGBTQ+ individuals, like Marsha P. Johnson, defied police suppression at the Stonewall Inn in Greenwich Village, New York. This led to a series of spontaneous protests and violent police conflicts. Stonewall is often regarded as the start of the modern LGBTQ+ movement in the United States.
Los Angeles' First Permitted Pride Parade
Now an annual June event, the City of Los Angeles held the world’s first officially permitted pride parade on June 28, 1970. The event was organized for the one-year anniversary of the Stonewall Rebellion. The annual parade has since moved from West Hollywood to Hollywood.
Music and Pop Culture
Disco music in the US and UK originated in gay underground clubs. LGBTQ+ individuals spend an average of $72 more annually on music than the general audience, with vinyl purchases 31% higher. In 2023, Kim Petras became the first transgender award winner, while Beyoncé honored the LGBTQ+ community's role in shaping dance music.
Bear culture
Bear culture challenges the mainstream gay community's emphasis on youth and slim, hairless physiques. Bears are larger, often hairy, and typically middle-age. The term has been around since at least the 1960s and has evolved to include more diverse bodies. In 2025, the Mr. Australasia Bear competition crowned its first transgender winner, Jeb Maihi Brown.
Queer Art and Subculture
Merging LGBTQ+ identity politics with avant - garde art, such as Rocca Holly - Nambi from the UK who explores cultural conflicts through East African and queer - themed works. Using visual arts, poetry, and performance art to deconstruct gender binaries, as seen in the "Queer Everyday" enamel works.